Charlesworth partners with the Association for Computing Machinery to provide WeChat marketing services in China.

Charlesworth is happy to announce an extension to our partnership with ACM to include WeChat marketing services in China. Charlesworth currently provides sales representation services in China, which includes managing the largest transformational publishing deal in China between ACM and the Chinese Academy of Sciences. 

Association for Computing Machinery is the world’s largest educational and scientific computing society, committed to advancing computing as a science and a profession. Through this partnership, Charlesworth will support the growth of ACM authorship in China, aligning with the opportunities offered through its ACM Open model for authors.

Scott Delman, ACM’s Director of Publications, notes, “Over the past decade, China has become a global force in computing research and is now on par with the United States and Europe in terms of both quality and quantity of computer science research results being published in the top computer science publication venues by ACM and the other major scholarly publishers. Engaging with the Chinese computing community on platforms like WeChat has become a high priority for ACM and we are thrilled to be working with Charlesworth to make this happen.”

Andrew Smith, Product and Marketing Director at Charlesworth commented “WeChat is the largest social media platform in China and presence on the platform is vital for any brand looking to create an online community in the country. By bringing together sales and author marketing services in China, Charlesworth can support ACM in its ongoing transformation towards ACM Open and facilitate ACM’s ongoing efforts to better communicate with and serve the Chinese-speaking computing community.”